VOGUE, a mixed-use development in South Yarra, corner of Chapel Street and Toorak Road
If you have not been to the ‘coolest’ part of Melbourne, then it may be time for you to explore the shopping and entertainment precinct of South Yarra. The most prominent street is none other than Chapel Street. A list of interesting sites and buildings are found along this 4.13km trendy strip.
From the Yarra River heading south:
* The Como Centre is a multi-storey office, retail cinema and hotel complex on the north-east corner of Chapel Street and Toorak Road. It is the headquarters of ATV-10 Television. Vogue, a mixed-use development is currently under construction. The residential part of the development will be released in due time. Watch this space for it!
* The Jam Factory is an iconic shopping, cinema and entertainment complex on the corner of Garden Street. More information can be found on http://www.thejamfactory.com.au/
* Just off Elizabeth Street is the Prahran Market, a fresh food market which has occupied its present site for over 120 years.
* The Chapel off Chapel theatre and gallery venue is at the end of Carlton Street.
* Pran Central at the corner of Commercial Road is a redevelopment of a National Trust classified building into a residential and commercial complex with a multicultural food court.
* Greville Street is a small niche shopping strip.
* Prahran Town Hall, on the corner of Greville Street was opened in 1861. The original hall was built in 1861 to the design of local architects Crouch & Wilson in the popular Italianate style of Melbourne at the time, including renaissance inspired interior
spaces. The hall was extended some years later to include a City Hall (1888) in a complementing style. In 1994, after the amalgamation of the City of Prahran with the City of Malvern to form the City of Stonnington, the town hall now functions as the secondary offices for the city council.
* The Prahran campus of Swinburne University is near the south west corner of High Street. There has been quite a number of developments with studios targeting at residences for students in this area.
* The first bowling club in Australia, the Melbourne Bowling Club, is situated behind Chapel Street in Union Street. The club was founded on 11 March 1864.
* The Astor Theatre on the south west corner of Dandenong Road is a Heritage Victoria registered, 1930’s art deco cinema which seats over 1100 people.
* St Michael’s Grammar School now incorporates many of the area’s old buildings.
Download the map from this site. For more information on our upcoming release, VOGUE, please contact me via email.












